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Passage One
听力原文
Whether it’s in the hands of animated polar bears or Santa Claus, (9) [there’s one thing you’ll find in nearly all ads for Coca-Cola: the characteristic glass bottle.]
Most Americans don’t drink soda out of the glass bottles seen in Coke’s ads anymore. But this week, the company is celebrating a century of the bottle that’s been sold in more than 200 countries.
Flash back to 1915, when a bottle of Coca-Cola cost just a nickel. (10) [As the soft drink gained in popularity, it faced a growing number of competitors—counterfeits, even trying to copy Coke’s logo. So according to Coca-Cola historian Ted Ryan, the company decided to come up with packaging that couldn’t be duplicated.]
A product request was sent to eight different glass makers. Workers at the Root Glass Company got the request and began flipping through the encyclopedia at the local library, landing on cocoa seed.
Though cocoa seed is not an ingredient of the soda, (11) [they designed their bottle based on the seed’s shape and large middle.] It won over Coke executives in Atlanta and would go on to receive its own trademark, spur collections and earn Coca-Cola an iconic image that made it part of American culture for a century.
It was 100 years ago this week that the bottle earned a patent. By World War II, Coke bottle sales had ballooned into billions. Americans mostly consume Coke out of aluminum or plastic today, but the glass bottle remains a symbol of America that’s readily recognized around the world.
11. What do we learn about the Coca-Cola bottle designed by the Root Glass Company? (对于鲁特玻璃公司设计的可口可乐瓶,我们可以知道什么?)
解析:B。录音中提到,鲁特玻璃公司的员工根据可可籽的形状及其中间大的外形设计了瓶子。B项内容符合题意,其中the shape of a cocoa seed是录音中the seed’s shape的同义替换,故B项为正确答案。
错项排除:A项利用录音中的encyclopedia进行干扰,但录音中是说鲁特玻璃公司的员工去图书馆翻阅百科全书,并不是说可口可乐的瓶子像里面的一张图片,故A项排除。录音中提到,根据可可籽的形状及其中间大(large middle)的外形设计了瓶子,并不是瓶子中间有饮料的标志,故C项排除。D项利用录音中的Santa Claus进行干扰,但录音中是说可口可乐的广告中有圣诞老人,并不是可口可乐的瓶子上有,故D项排除。
本文链接:Question 11 is based on the passage you have just
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